Why does my business need a website?
Today, more than ever, your customers expect to find information about your company online. The majority of consumers now do research online before making a purchase. In fact, 4 in 5 buyers will use an online search engine to look up information for a local business. If you don’t have a website, many of those consumers will no longer consider your business as an option. Without a website, you’re missing out on a large consumer base—searching for the very products and services you offer—that’s available right at your fingertips.
What are my options?
Look for a good website creation and management team that can create a unique site for your business, personalized for your specific industry and brand. Make sure they include features like mobile optimization so that your site is compatible with all devices, or well-written text that represents you as a trusted professional in your field and is optimized for customer searches.
Consider as well website creation and management teams who check for and resolve any technical errors that may be slowing down your site or causing issues for site visitors. When the site is functioning as it should, they should regularly check traffic analytics, making any needed adjustments to increase traffic and hit your desired goals.