The Only 3 Content Metrics Your Boss Cares About

The Only 3 Content Metrics Your Boss Cares About

The Only 3 Content Metrics Your Boss Cares About Despite what some corporate people may say, content marketers do not have an easy life. When you work in a department like sales, accounting or engineering you typically have a very straight-forward job: sell the...
The Only 3 Content Metrics Your Boss Cares About

Why Your Content Marketing is Failing

Why Your Content Marketing is Failing There’s nothing more frustrating than landing on a company’s blog and discovering rather quickly that the content contains spelling errors, punctuation issues, and fails to clearly express an idea. While the obvious goal for any...